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This website waalawyers.com has the following on the site, "Building excellence through conscious and consistent dedication to Wisconsins African American Legal Professionals." Our analyzers viewed that the webpage also said " WAAL welcomes partnerships with other community, state and national programs designed to ameliorate or eliminate racism, ignorance, poverty and powerlessness, the organized and non-organized Bar, the Bench, scholars and researchers, the private sector as well as governmental agencies." The Website also said " Phoebe Williams to receive MBA Lifetime Achievement Award." The website's header had Wisconsin Association of African American Lawyers as the most important search term. It is followed by WAAL, Wisconsin, and Wisconsin African American Lawyers which isn't as ranked as highly as Wisconsin Association of African American Lawyers. The next words they used was African American legal professionals in Wisconsin. Wisconsin African American legal professionals was included but might not be viewed by web engines.